Revolut X Sziget Festival 2024
With finance far from a youth audience's mind at a music festival, we gamified Sziget with a treasure hunt mechanic to integrate Revolut into the festival world organically.
Festival Activations
We help brands build the scene - not just sponsor it.
As festivals evolve, audiences are demanding more. We design brand experiences that are embedded in the culture of music and youth — from VIP moments to underground parties, niche festivals to mega stages.
Our work is rooted in real insight: Gen Z want meaning, not marketing. That’s why we focus on creating experiences that feel additive, not extractive - always grounded in the spirit of the festival and the community behind it.
- Read the case-study
When it comes to festivals, brands need to build the scene
Read the full piece in Campaign MagazineFestivals are shifting and so are the rules for brands. With Gen Z demanding more meaningful, culturally rooted experiences, standard sponsorships no longer cut it. We explore how brands can show up authentically by adding real value and building the scene, not just borrowing it.
The Lululemon Lounge
Read the case-studyTo bring wellness into the festival space, we created a laid-back hub that introduced Lululemon to new audiences through moments of calm, movement, and discovery.
