Undie Run

SeED + CANCER RESEARCH TeAM UP T🙂 DELIVER 25 'UNDIE RUN' EVeNTS...

Challenge + Solution

Cancer Research challenged us to engage students with stand up to cancer and drive fundraising.

A grass roots campaign to identify and support 25 super stars from across the UK affected by cancer, to organise an ‘Undie Run’ on their campus and rally their fellow students to strip down to their ‘smalls’ and raise money and awareness for Stand Up to Cancer!

    • 1000s

      of students took part

    • Visual Splash

      across campuses and social media

Testimonial

"The team at Seed are a joy to work with, professional, accommodating and proactive. They approach challenges with positivity and from working with them over 3 months it was clear that they were truly passionate about the success of our campaign. Together we launched a new nationwide student event for Stand Up To Cancer and Seed played a huge part in the success of this. I would definitely recommend working with them. Thank you Seed!"

Product Development Manager | Cancer Research UK